Selling online, including using social networking sites, now more and more the norm. Business owners take advantage of business opportunities of practical, easy and inexpensive. Woman listed as among the most widely used this opportunity. The number of women who do business online in Multiply.com for example, is higher than men. Products are sold also deals more with the world of womanhood, such as fashion products and baby supplies.
Social networking sites are integrated with e-commerce features, Multiply Commerce, led with 35,000 more online stores at Multiply.com. According to the survey Alexa, today ranks number one for the category of e-commerce, said Daniel Tumiwa, Country Manager for Indonesia today, a press conference today on the sidelines of Commerce in Jakarta, Wednesday (18/5/2011) ago.
According to Daniel, this online business opportunity attracted many women. As many as 60 percent of women listed trading at Multiply. While the remaining 40 percent were male. Most players came from online sales among young women. Considered more profitable online business, with a larger income than working as employees.
Shopping and online business into his world of women. No wonder because she is the holder of the household shopping decisions. Trade Minister Mari Elka Pangestu repeatedly passed this statement on various occasions. That women are the decision makers shop for herself and her family.
Back to Daniel’s statement, online shopping in today is also dominated the fashion product and baby gear. “There are 8,000 products listed in commerce today, most fashion and baby supplies,” he admits.
Again, women have control. Shopping online is not just a women’s lifestyle, but also a gap that examined women as increase revenue opportunities. Understanding that women are fond of online shopping, women are also keen to use this opportunity to sell. Strength of women’s networks, eventually making them powerless to themselves, and contribute to the family economy.